Export Marketing TYBCOM Sem 6 Question Paper

Table of Contents

[Time: 3 Hours] [ Marks:100]

Please check whether you have got the right question paper.

N.B: 1. All questions are compulsory.
2. Figures to the right state the marks allotted to the questions.
3. Do not change the order of objective as: welt as subjective sub-questions.

Q.1 A) Select the appropriate option from the alternatives given (Any 10) : (10)

1) Packaging helps in __________of the product.
a) Financing
b) Protection
c) Licensing

2) FOB quotation includes __________.
a) Ex factory cost
b) Insurance
c) Marine Freight

3) Branding and Packaging are important considerations of ____________.
a) Trade Credit
b) Product Planning
c) Shipping formalities

4) __________is the route. by which the goods. move to foreign buyers.
a) Advertising
b) Marking
c) Distribution channel

5) __________ consist of techniques to induce response from customers and Intermediaries.
a) Inspection
b) Sales promotion
c) Labelling

6) ___________is management of the flow of goods between the point of origin and the point of consumption.
a) Logistics
b) Warehousing
c) Packaging

7) Packing credit is required the___________ shipment.
a) After
b) Before
c) During

8) __________was established to provide medium and long term finance to exporter in India.
a) ECGC
b) EXIM bank
c) DGFT

9)_________is a commercial risk covered by ECGC.
a) Insolvency of the buyer
b) Civil Disturbance
c) War

10) ___________certifies the consular-invoice.
a) IIP
b) Commodity Boards
c) Consulate

11)__________issues the registration cum membership certificate.
a) DGFT
b) EPC
c) Chamber of commerce

12)__________states that the. goods which are exported are from a specific country.
a) Bill of Lading
b) Certificate of origin
c) Shipping Bill

Q.1 B) State whether the following statements are True or False. (Any 10)

Marking on packages give handling instruction.
Labelling aims at giving information about the products to the consumer.
Personal selling offers scope for feedback and persuasion from consumer.
Exporters need not consider competition and consumer preferences to fix export prices.
Insurance prevent risks from taking place.
Letter of credit is issued by the exporter’s bank.
Importer Exporter Code number is provided by DGFT.
C & F agent looks after the shipment formalities for a commission.
SIDBI provides finance to small scale sector.
Exporters prefer sea transport for perishable goods in export marketing.
Pre shipment finance is provided only for capital goods.
Carting order is provided by custom authorities.

Q.2 A) Answer any two of the following. (15 Marks)

a) Explain various product planning decisions in export marketing.
b) Discuss various factors determining export pricing.
¢) From the following data calculate minimum FOB price to be quoted by an exporter,
Also calculate the amount of foreign exchange that can be earned at Rs. 44 US $.

Particular	Amount’ (Rs)
Materials cost	Rs, 34,000
Labour cost	Rs. 6,000
Transportation cost	Rs. 4,000
Profit earned	10% of FOB Cost
Duty Drawback	10% of FOB Price

Q.3) Answer any two of the following. (15 Marks)

a) Explain the various types of indirect channels of exporting.
b) What factors are considered while selecting modes of transport in export trade?
¢) Discuss the-different sales promotion techniques in export marketing,

Q.4) Answer any two of the following. (15 Marks)

a) Explain briefly the different methods of payment in export trade.
b) Distinguish between Pre Shipment Finance and Post Shipment Finance.
c) Describe the role of SIDBI in export finance.

Q.5) Answer any two of the following. (15 Marks)

a) Describe the Pre Shipment procedure in export.
b) Explain the procedure involved in custom clearance of export consignment,
c) What is Shipping Bill? State its importance.

Q.6) Write short notes on any four of the following. (20 Marks)

a) Procedure to obtain export finance
b) Packaging
c) Components of Logistics
d) Countertrade
e) Role of C&F agent
f) Certificate Of Origin

TYBCOM Sem 6 Export Marketing Question Papers 2019 pdf

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TYBCOM Sem 6 Question Papers 2019

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